We started with a simple idea: the best nights out shouldn't require a VIP table or a thick wallet. Great bars want great crowds. We make the introduction.
Shots on the House exists to close the gap between empty bar stools and people who want to fill them. We believe discovery should be rewarded — not paywalled. When a local bar runs a great Tuesday-night special, that news should reach the people who'd actually show up. When a member tries a new spot on our recommendation and becomes a regular, that's the loop working exactly as it should.
We are proud to be a 100% opt-in platform. Every person on our list chose to be there. Every email we send contains a clear, one-click unsubscribe. We never buy, rent, or trade email lists. This isn't just compliance policy — it's the foundation of why our emails actually get opened.
"The best bar in the city is the one you haven't found yet."
— The Shots on the House creed
Your data is yours. We collect only what we need to send you relevant deals and we never sell it to anyone.
Every subscriber opted in explicitly. No dark patterns, no pre-checked boxes for marketing, no purchased lists. Ever.
We prioritise locally owned bars and independent venues over chains. The goal is a stronger neighbourhood bar culture.
We only send alerts that match your city and your stated preferences. Your inbox isn't a dumping ground.
Venue partners set their own deals. We charge a flat partnership fee — not a commission that punishes success.
We promote drinking culture responsibly. All content is age-gated (21+), and we actively encourage safe transport home.
Two former hospitality industry insiders who saw the same problem from opposite sides of the bar.
Marcus spent eight years managing bars and nightclubs across New York City before founding Shots on the House in 2023. He built the platform after watching talented bar operators struggle to fill seats on slow nights despite offering genuinely great deals — deals that never reached the right people. A graduate of Cornell's School of Hotel Administration, Marcus brings deep operational knowledge and a genuine love for what a great local bar means to a neighbourhood.
Priya comes from a decade in email marketing and consumer data infrastructure, having led engineering teams at two fast-growing hospitality tech companies. She is the architect of Shots on the House's email delivery system — designed from the ground up for compliance, high deliverability, and genuine relevance. Priya is an outspoken advocate for ethical email marketing and has spoken at industry conferences on CAN-SPAM compliance and permission-based list building. She lives in Miami with her two cats and an unreasonable number of houseplants.
At Shots on the House, we take our responsibility as an email sender seriously. The nightlife industry has a complicated history with aggressive marketing — we are building something different. Here is what that looks like in practice: